About Us

Rita combined her work experiences from the medical publishing field, computer publishing, and art director at a 15 location career training careers to start her own firm. She accrued digital design skills, management skills (as Corporate Secretary for Auerbach Publishers), Executive Assistant at the W. B. Saunders Company (assisting three CBS appointed presidents), Art Director at Absolute Marketing Group and assignment editor at the Journal/Trend in Voorhees, New Jersey that have helped the success of iColor Studio.

Rita’s experience includes high-end digital design, editing skills, developmental editing, and 20+ years experience in all things Adobe. But most importantly, her strongest suit is customer relationships. We make the marketing journey not only creative but simply fun and over the top successful!

In iColor Studio’s early years, Rita was sought after by a local college to teach digital design for 12 years and it was there she became the first college instructor to teach Podcasting in 2008. She established her firm thinking it would provide more time for her family and the flexibility to watch her daughters play field hockey and softball in elementary school, high school and college. For a very short time that worked, but quickly within a year of starting the business, General Electric became one of our clients and the rest is history.

We became known for Madison Avenue creativity at South Jersey prices right from the beginning. We take great pride in our fairness, our creativity and putting our clients’ needs first.

iColor Studio has helped several hundred clients exceed their own expectations visually, digitally and fiscally! We like to call digital marketing the “invisible” part of what we do to help our clients grow and succeed. While it may be invisible, it’s the premium fuel that helps a business grow. A recent client saw their web visitors grow from 2000K visits to over 200K visits! In addition, we have brought this same client over 6000 phone calls a month. How do we do it? Constant education, staying on top of the curve while keeping our nose to the ground….keeping a watchful eye on markets, budgets and timelines. Crazy? Our formula works.

Most of the time, our clients (new and recurring), just tell us their business problem and we solve it. Yes, we have clients we started with back in 1999. That says a lot!

iColor Studio has developed it’s own in-house sauce for SEO, catapulting many of our clients to the first page and top of Google’s ranking…and very quickly, sometimes in 24 hours. We added Paid Search and Digital Marketing Strategies to our list of print and web services as the market evolved. And as the marketing tactics advanced from primitive websites operating on their own, to very sleek designed sites with fuel. And recently, the most sought after service is Reputation Management. Call us, ask us about it, because it could change your business for the better, and very quickly.

Around 2010, social media hit and we immediately signed up 30 clients within six months creating business sites with apps, coupons, and strategies to bring companies larger audiences.

Our experience is comprised of health organizations, energy management, construction, restaurants, schools, universities, non-profits, led lighting industry, mortgage firms, accountants, attorneys, dental society, college planning, denture firms, new product introductions, powdered milk, wd40 green competitor, energy brokers, merchant services, podcast promotion, podcast websites, wedding venues, ambulance distributor and realtors.

Rita has found time to enjoy stand up after her daughters left the nest and began a comedy group called Stopless Laugh Productions - a clean comedy group performing for non-profits and corporations. She and Aprile have plans for their own very unique, podcast. Stay tuned.

Rita was educated at Camden County College, St. Joseph’s University, University of the Arts, Moore College of Art. 4.0/Liberal Arts/Communications and Accounting